From the birth of rock ‘n’ roll and rockabilly in the 1950s to the British Invasion of the 1960s; from punk and new wave and the rockabilly revival in the 1970s and ’80s to the alt-indie and roots-Americana movements of the 1990s to today, Gretsch guitars have provided a highly distinctive musical identity for musicians everywhere who prefer to stand out by wielding instruments of superior style, sound, construction and heritage. They’re perennially revered as instruments of magnificent quality, with a heavy dose of indisputable cool.
The Gretsch Custom Shop is where the time-honored legacy reaches its creative apex. No instruments epitomize the extraordinary expertise and attention to detail of Gretsch’s most trusted hands like Custom Shop instruments. From modern versions of legendary Gretsch instruments to artist tribute models and specially requested one-off guitars, the Gretsch Custom Shop takes “That Great Gretsch Sound” to an entirely new plane, but also preserves and perfects it.
Meet the Builders